There is an intersting article over at gameindustry.biz discussing the merits of episodic content and the challenges, perceptions such a marketing model poses.
From a developer’s viewpoint, there’s less risk, less monetary commitment. I don’t think there’s less actual commitment – some people think that they can get the first episode to pay for subsequent episodes and that’s not a good idea.
Now being a curious sort (yes it has got me in trouble before) I was wondering wether or not a mmorpg could be designed and released on a episodic model as opposed to the subscription model.
We believe that games are too expensive right now so we sell each episode at USD 9 each or you can buy the whole season, which is the equivalent of a retail product, for USD 35. So we think that our games are priced correctly but a lot of episodic games and games in general are priced too highly.
Instead of paying $50.00 for the game and another $15.00 ever month, would it be possible to, finnancially viable to release a mmorpg with a lower inital cose, as there would only be say the 30 hours of gamin (lvls 1 -20) and then relase content episodically every 2 months or so for say $9.00 (e.g. Lvls 20 – 25) 10 – 15 hours mmorpg gaming ….
We also think that games are too big. We like being able to interact with the customer so regularly. Once you get over the production challenges of making a game a month then it’s a really attractive model.
I certainly think it would be challenging model to stick with however the overall initial budget would be dramatically cut …
Would it be even possible to do like this for a mmorpg baring in mind the persistant nature of the mmorpg genre ? I dont know.
A traditional model mmorpg might have a difficult time with it however a multi genre mmorpg where you release certain areas over time could make for an intersting challenge and might just fit in to the episodic model better …
I’m sure there would be some serious adjustments to be made by not only the developer but also the player as you are changing how the pay and play a mmorpg ..
Makes for an intersting thought for the day, have at it ….